FINDING · EVALUATION

Relay-based circumvention severely degrades ad relevance: across Alexa top-500 uncensored sites, the overlap between ad sets fetched via Tor and the direct-path ground truth averaged only 28%, with near-zero overlap for sites serving geo-targeted ads. For blocked sites, only ~16% of ads shown via Tor were in the user's language.

From 2017-javaid-onlineOnline Advertising under Internet Censorship · §3.2, Table 3 · 2017 · Hot Topics in Networks

Implications

Tags

censors
generic
techniques
ip-blockingdpi
defenses
tortunneling

Extracted by claude-sonnet-4-6 — review before relying.